It's as close to metalflake as you can get in a can. The flake are just a bit bigger than the regular metalic paints but it does make a difference.
On the other hand, they have some stuff called Metalcast, it's a matte finish and resembles anodizing. I painted a gas tank for an old Honda with that stuff and clearcoated it. It's the coolest thing I've ever seen come from a spray can.
Larry (aka rattlecan rat)