Originally Posted by vinniekq2
Here in Canada the sterling truck was offered for sale at Some Ford dealers.NOt arguing,I went to the dealer when I considered buying one.Turns out the ford Truck had a better chasis.
the dealers name Hallmark,in Surrey BC
You are correct but those dealers paid Daimler to be a Sterling dealer. They did not sell them through their Ford dealership contract. If you think about it the Ford dealers had the customer base Sterling was after. All those L series owners had relationships with the Ford dealer already. Freightliner was more than glad to reach out to the independent Ford dealers and sell them a Sterling dealership.