Check the base plate and see if any Maker's Marks are there. Most of the cheap China Made will have nothing, and the module also will be just blank black plastic/epoxy. Check the spade connectors as most the cheap ones will fall apart if you try to remove them from the module.
Check end play and rotate the shaft with the rotor removed, the cheap crappy ones will not move smooth and as the points move around to the reluctor ring points the distances will not be consistent. Some of the points will actually collide, and if this happens its not going to fire correctly.
I am running one on a show truck, I had to replace the junk module with a good ($40.00) unit but its still kicking ok.
I had another one traded to me about a year ago and that one went in the trash.
I try to stay with name brand, but avoid Accel units, I have used the Ford and Chevy units, and Have a Chrysler Unit form Summit enroute.
Some of the cheap eBay units flooded the market a few years ago and a new HEI for 29.99 is a little unbelievable. Some of the hucksters got wise and raised prices to reflect $80 to $120 range, and many unsuspecting DIY's and builders thought they were getting better because of the higher price.
Its just a buyer beware deal.